In the world of marketing, there are many directions that one can go. Success is not only measured monetarily, but also by the positive impressions made in the effort to grow a business.
Where did I grow up?
I was born in Brooklyn, NY, but our family moved to Pittsburgh when I was 7 and we have lived here since.
I grew up in Franklin Park, Allegheny County, PA. It was an adjustment when we first moved to Pittsburgh and got our first taste of Pittsburgese. The rest of my relatives live in New York and Ohio, so when they first heard our change of accents, they thought it was funny how we picked up the lingo. I can’t say I’m a Yinzer, but I do recognize that it rubbed off on me. In a good way, I think.
When did I know I wanted to work in a creative field?
I’ve always wanted to be creative from childhood. Being visual is my strength. Ideas are fun to express in a way people understand. Abstract concepts sometimes become simpler when there is a visual tie.
What is my favorite part and most challenging part about working as a video production person?
Favorite Part? I like when an idea for a client is successful and takes off in directions that may not have even been imagined originally.
Most Challenging Part? There are many challenges in video production: on-location weather conditions, lighting and audio issues, time crunches. Having the game plan finely tuned; aka “Good Pre-Production” can help alleviate problems down the road.
Good Vision and Execution = Results.
What does marketing mean to me?
Marketing is an all encompassing approach to getting results for the customer.
Growth, quality, reliability and brand identity are important. I strive to give the customer not just what they ask for, but also my experience producing videos and animation.
Why was I attracted to the ProFromGo team?
It’s nice to work with creative people seeing from all different angles.
What do I enjoy doing outside of work?
I like to be in the woods camping or hiking and getting away from urban sounds. It’s tough to do, but every once in a while you get – just nature. I also like to play and record music. I produce videos and animation projects that usually incorporate music, and that inspires me to make my own.
The need to stay creative and enjoy doing so, is my life mission. I have been fortunate to be able to do what many strive for, but don’t always get the opportunity. I appreciate this opportunity to share my skills with others. The Journey continues…
Contact us to see how you can use my video production expertise to help grow your business.